Posted February 28th 2012 @ 4:32 pm by Jerod
Veteran Facebook users still log into Facebook, but they post less.
That’s one of the findings from a study done by the digital consultant agency Beyond as they look to predict how people will use social media in the future. And for me, it’s a great insight to why I, like some of you, have been feeling Facebook fatigue.
This idea also jibes with my personal experience lately. While I don’t see friends posting as often, I do see them interact with the things I’m sharing. So they’re not...
Posted January 18th 2012 @ 8:48 pm by Jerod
Yesterday, we looked at the basics of how to use Pinterest. At the end of 2011, it sprung into the top ten social media sites based on usage and it seems poised to see continued growth this year. The format is simple. You share the things (pictures and videos) you think are cool by pinning them to a virtual bulletin board. And since organizations and businesses are a part of people’s lives, brands are already starting to embrace Pinterest.
OPEN Forum recently wrote about how...
Posted January 18th 2012 @ 6:29 pm by Jerod
Social media newbie Pinterest ended 2011 strong. Rapid growth pushed it into the top 10 social media sites based on usage. And now, like anything popular the business and non-profit world is trying to figure out how to use Pinterest as a marketing tool. Since Pinterest wants to connect people based on their similar interests, brands and organizations, who are interesting to a lot of people, want to be in the fold.
If you’re not familiar with Pinterest, here’s a basic rundown. The idea is...