Posted January 24th 2012 @ 9:00 am by Jerod
Thanks to everyone who joined in for The Network's Webinar Wednesday where I presented "The Web is Your Church's New Front Door." Some of you asked for a copy of the presentation so here it is along with the church welcome video we showed.
If you missed it, we'll be doing this webinar again next Wednesday, February 1. Or you can watch a recording of this presentation. To learn more about either option, check out this link.
Posted January 12th 2012 @ 11:59 am by Jerod
A new year means many of may be looking to do something new with your church’s website. If you’re starting from scratch or tweaking what you already have, here are a few things to keep in mind.
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It all starts with vision. What is the purpose of your website? Who is it supposed to serve? How does it fit it with all the other communication things you do? Casting vision is a step that people like to skip mainly because it can lead to difficult decisions. Yet if you fly past vision, your...
Posted January 03rd 2012 @ 12:47 pm by Jerod
As we jump in to 2012, it can be a time to look ahead at some big picture things we can do during the upcoming calendar year. And for me there are a few ideas that are really stuck in my head of ways churches can become stronger communicators in 2012.
Narrow your communication stream and simplify your message. Too often, church communication is scattered and uncoordinated. Instead of using a medium that makes sense for a congregation, churches try to use everything. That leads to...
Posted November 05th 2011 @ 3:27 pm by Jerod
Thanks to everyone who came to our workshop about being a welcoming church at the Edmonton Day of Encouragement. I appreciate your interaction and great questions. A few of you asked for a copy of the presentation, so here it is.
Posted September 30th 2011 @ 9:02 am by Jerod
I want to thank everyone who stopped in for our workshop "The Web is Your Church's New Front Door" at the Leadership Training Event in Grand Rapids. As promised, here's a copy of the presentation plus a couple of welcome video examples.
Posted September 15th 2011 @ 8:30 am by Jerod
Certain events can become a catalyst for change for churches. At Life Baptist Church in Las Vegas, it was a move to a new building. It was a chance for the church of nearly 300 people to start with a clean branding slate to better present their message. It was time to clean up the inconsistent messaging and branding they had in the past.
“I can't overhype the importance of branding. Don't be afraid of it,” says Creative Arts Guy Matt Phillips “The truth is that you are already sending a...
Posted September 13th 2011 @ 10:17 am by Jerod
(The Juicys are a way to recognize and reward those churches who’ve worked to improve their church communications in some way during the last year and includes giving them a $1,000 grant to jump start their next project.)
As we started to look for churches doing great things in communications, we also realized there are churches who have good ideas, but something—like money—gets in the way from making it happen. First CRC of Grand Haven, Michigan, is one of those churches.
The church of...
Posted September 12th 2011 @ 10:07 am by Jerod
(The Juicys are a way to recognize and reward those churches who’ve worked to improve their church communications in some way during the last year and includes giving them a $1,000 grant to jump start their next project.)
Our journey to find great church communications takes us to Anchorage, Alaska, where ChangePoint went through a complete communications overhaul.
“A year ago we had a very ‘normal’ communications strategy,” says Communication Director Adam Legg. “We printed your standard...
Posted August 11th 2011 @ 12:29 pm by Jerod
Our web guy and I have had some interesting, and at times heated, discussions lately about mobile web strategy. While we’re not 100% sure what we’re going to do for a Church Juice mobile site yet, something interesting came up that I’d never heard about before. It’s called progressive enhancement or responsive design. To get a little technical here, is uses some JavaScript to change the style sheet for content based on the detected size of a browser window. Basically content is...
Posted August 02nd 2011 @ 10:00 am by Jerod
Good conferences like Echo can leave you with a little bit of information overload. While I shared some notes from most of the sessions I went to, I want to share some of my personal takeaways. Consider it a tasty tidbit from each presentation.
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What is your social media mission? When we start using a tool, we need to ask why we’re doing this and what we hope will come of it. Get more focused than just a digital extension of your organizational statement. If we don’t know where we’re...